TagDesign

The Role of Design in Guiding Positive Change for Humanity

By Adeline Darrow
In Education
12 Min Read
T

In 1994, the Walt Disney Company launched Disney Cruise Line, a new franchise flagship. It did all the right things, starting with hiring an experienced team from the top cruise lines and commissioning the construction of its own fleet. But Disney’s focus on creating next level experiences meant that this could be no ordinary cruise operation. In the middle of the first design concept...

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