Demand for premium ice cream has risen as consumers seek a “pick-me-up treat” during lockdown, according to food brand Mackie’s of Scotland. The firm said demand for take-home tubs of its ice cream initially fell after the first lockdown last March. It attributed that to a “panic-buying rush” as the public filled freezers and baskets with staples. But it said ice...
Mackie’s says shoppers ‘seek pick-me-up treats’ in lockdown
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