Companies hope to attract staff by installing prosecco taps and beer fridges in the office – but they may be missing the mark, writes Pádraig Belton.
Press for champagne. There are certainly worse buttons to have on your desk – most of us have them for mundane tasks like operating telephones or tapping information into our computers.
Workers at one new office in London’s Soho area, however, will have buttons for a very different purpose – summoning glasses of bubbly. Once pressed, drinks and food will be delivered to them via dumbwaiter from a restaurant downstairs.
It is just one of the luxury “perks” property developer Enstar Capital hopes will attract firms to the new building when it opens next year. It’s the latest in a trend the increasingly blurred lines between work and home life is enticing many companies to provide alcoholic refreshments to employees in the office.